You engage the client, you deliver the value.

Using technology to improve the efficiency of your
service can have a significant positive impact to your
bottom line. But engaging new clients may become
difficult if you are unable to find the skilled workforce
you need in order to keep up with market demands.
In many cases, your clients probably outsourced their
accounting or bookkeeping functions to you because
they, too, find it difficult to hire and keep good
workers.
Skilled workers and highly trained professionals are
where you need them, when you need them. By
working with My Partner Online (MPO), you can engage
the clients your business wants without the concern of
having adequate personnel available to do the job. MPO
professionally-trained bookkeepers and accountants are
available to assist with serving almost any client
requirement. From daily bookkeeping to a full range of
compliance work, MPO can coordinate the workflow and
the personnel necessary to ensure that your clients'
needs are being met.
MPO utilizes e-Accounting technology solutions to help
you serve your clients and expand your market. MPO
remains a "silent partner" to your practice, and is there
to assist you in serving your clients and expanding your
market. Working online means working beyond
geographic boundaries while retaining the security and
control you and your clients require.
My Partner Online: business process outsource support
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Are you the staff, rainmaker, management and leader
to a small CPA firm? e-Accounting understands how
hard it is to juggle your commitments and challenges
when you are the leader. We know that you got into
the CPA profession because you are good accounting
technicians and want to help your clients succeed.
e-Accounting knows what challenges you face in your
practice. We work with CPAs and accountants all over
the world who share your frustrations and who, like
you, are looking for solutions. Working closely with our
professionals helps us to understand what problems
need to be solved. And when we find a solution... we
bring it to you.
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| The Pain of Professional Practice | | | Providing the services that clients want the way the
client wants them is easier said than done. Particularly
if you run a small accounting practice, how can you
effectively market to new clients while attempting to
meet the needs of your current clients? And what
happens when you can't meet your client's needs? It is
easy enough to go to the accounting firm practice
management literature to find out what the pains are.
But there are four major complaints registered by
clients of CPAs that continually come up... 1. The CPA's work product is always late and therefore
the value is significantly diminished (price is usually not
the real issue).
2. Clients are always retraining the CPA's staff,
because a new staff member is assigned every year.
3. CPAs are unresponsive and therefore don't appear to
care about their clients.
4. When clients grow larger they tend to feel that their
CPA is not equipped to handle all of their needs as well
as a larger firm. | | |
| Complaints that CPAs register... | | | Clients aren't the only frustrated parties here. Some of
the complaints regularly expressed by the professional
are: 1. CPAs are always under stress putting out fires from
clients.
2. It is difficult or impossible to find and retain quality
staff at a price that is economically feasible.
3. There is not enough time to keep up on all of the
technical literature that would be necessary to solve all
of our clients problems.
4. I know that my competitor down the street is trying
to market to my best client.
5. My individual tax practice is eroding to H&R Block,
Turbo Tax, and the IRS electronic filing system.
6. My clients want more services, but I hardly have
time to keep up.
7. who do I refer my largest client's audit to without
fear of losing the rest of my client's business?
8. Our largest client is leaving... where do we go to find
a replacement?
9. I am 60 years old and would like to retire in 5 years.
Who is there to buy me out?
10. What will happen if I become incapacitated or die? | | |
| Added Complications... Small Partnerships Issues | | | The above lists are by no means comprehensive, but
they are representative of the common concerns facing
most practitioners. If the practice is a small
partnership, then you can add the issues of: 1. Why am I working so hard and my partner isn't? 2. I
know that we joined forces to relieve the stress and to
share overhead, but why am I the one with all of the
management problems? Or, 3. My partner wants to
retire but there is no one coming up in our firm that
wants to become a partner. | | |
| Spending Quality Time | | | The requirement to continually sell and produce, as well
as the complications of running the practice, keeps
your time all tied up. Where once you spent time with
clients, understanding their needs and their businesses,
you now find yourself simply trying to keep up with the
workload or, in leaner times, finding a workload to keep
you busy. Outsourcing to help support the back-office can help
you return to your relationships - with clients and with
family. Not only is there a great potential to lower the
actual costs of processing, but the resultant availability
of TIME and RESOURCES gives you the flexibility to
forge new relationships and build your clientele. And
you gain the freedom to focus on listening to your
clients, and delivering the service that you know they
need. | | |
| e-Accounting Has The Solution... | | |
Whether you're involved in public or private practice,
and no matter where you are located, there is an e-
Accounting service or solution that can help you with
your business.Improve your business efficiency and your profitability
while focusing more closely on your core service and
value. Your clients view you as their trusted advisor.
e-Accounting is there to help you continue to deliver
the value and service your clients expect and need.
Find out more... | | |
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